Architectural design is evident and applied throughout negative and redundant space its grids applied to inform our travel of reference the space. However architecture is also visible within design formats when discussing visual hierarchy and structure in more literal senses.
Bornstein & Sponchiado explored these ideas when developing a new visual identity for 'Spirale Architects'. Structuring letter forms and using negative space and grid to explore by using the deconstruction of words Bornstein & Sponchiado explore architecture through they medium of typography.
It is obvious the construction within the space describes the contemporary ideas of the company and the grid system used explains new ideas in the architectural arena. Exploring space in this way draws the viewer in and creates questions that are easily answered when reflected on.
Bornstein & Sponchiado
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